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For clear copy and bright ideas, call |
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Recruitment brochure and advertising for ABN AMRO
However, the ABN AMRO bank assignment was a little different. They wanted a quality product producing - one that would help them to attract the brightest and best young graduates to join their organisation. The main requirement was a 28-page brochure that would provide insight and detailed information about careers with ABN AMRO. In addition, I was also asked to write a series of adverts to help attract graduates to meet ABN AMRO recruiters at the annual university milk round. If you're looking for someone who can deliver similar, high quality recruitment literature, then please get in touch. However, in truth, the day-to-day writing of recruitment adverts is not something I get involved in these days.
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Many
years ago, I first started out in copywriting at a recruitment advertising
agency. It wasn't much fun and I left to become a journalist,
before becoming a freelancer and combining my editorial skills with
copywriting. I've written a lot of recruitment advertising in
the past - but
try
to steer
clear
of it now. 
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